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Best Shopify Popups & Forms apps Popups grow your list — and your list drives repeat revenue. The key features to compare are targeting rules (exit intent, cart value), gamification (spin-to-win) and built-in email sending. All three picks offer free plans, so test before you pay.
Privy (Best Overall)
Popups + email + SMS in one marketing platform
Price: Free plan · from ~$24/mo · Rating 4.6/5 from 25,000+ reviews
Exit-intent, spin-to-win, banners & bars Built-in email and SMS campaigns Cart-saver automations Advanced audience targeting
Best for: Stores wanting capture and email in a single tool.
View Privy on the Shopify App Store
Poptin (Best Match)
Cheaper alternative to Privy for smart popups
Cheaper match for Privy
Price: Free plan · from ~$25/mo · Rating 4.8/5 from 500+ reviews
Same targeting: exit intent, scroll, cart rules Gamified popups and A/B testing Inline forms and autoresponders Triggers by traffic source & country
Best for: Stores that mainly need capture popups, not a full email platform.
View Poptin on the Shopify App Store
Free-plan popups, banners and smart bars
Price: Free plan available · Rating 4.9/5 from 1,500+ reviews
Popups, banners and announcement bars Email capture synced to your ESP Cart and checkout targeting Drag-and-drop editor
Best for: New stores that need list building at zero cost.
View Pop Convert on the Shopify App Store
Side-by-side comparison App Our pick Price Rating Standout feature Privy Best Overall Free plan · from ~$24/mo 4.6 Exit-intent, spin-to-win, banners & bars Poptin Best Match Free plan · from ~$25/mo 4.8 Same targeting: exit intent, scroll, cart rules Pop Convert Cheapest Free plan available 4.9 Popups, banners and announcement bars
Frequently asked What is the best popups & forms app for Shopify? Privy is the market leader: Popups + email + SMS in one marketing platform. Stores wanting capture and email in a single tool.
What is a cheaper alternative to Privy? Poptin. Cheaper alternative to Privy for smart popups. Free plan · from ~$25/mo. Stores that mainly need capture popups, not a full email platform.
What is the cheapest popups & forms app for Shopify? Pop Convert: Free plan available. New stores that need list building at zero cost.
Head to head
See every cheaper alternative to Privy
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